Country Manager – Kenya at Fasset
Fasset is hiring a Country Manager – Kenya in Kenya. On-site.
About Fasset
Fasset is a banking and investment platform founded in the United States, focused on financial inclusion in emerging markets. It operates as a financial super app that lets individuals and businesses receive money, invest, earn, and make payments from anywhere in the world. Fasset describes itself as a stablecoin-powered Islamic bank, offers interest-free services, and provides payment cards with rewards. The company holds regulatory approvals in several countries, including the UAE, Indonesia, Malaysia, the EU, Türkiye, and Pakistan.
Country Manager – Kenya job description
About Fasset
At Fasset, we believe your money should answer to you. We are a banking and investment platform built around a simple idea: more people should have access to the financial system, regardless of where they live. We are building the global financial system for ownership, one that moves what you earn into what you own, so that what you can own is never decided by where you were born.
We operate across emerging markets, with a particular focus on the Middle East, Asia and Africa. Founded by Mohammad Raafi Hossain and Daniel Ahmed, Fasset has raised more than $80 million and holds regulatory approvals across markets including the UAE, Indonesia, Malaysia, the EU, Türkiye and Pakistan.
We are a fast-moving, global team scaling a regulated platform across multiple markets. Our culture runs on HEART: Humble Curiosity, Enthusiasm, Act Like Owners, Raise the Bar, and Tenacity. And we hold one simple view about the people who join us: the owners arrive early.
About the role
We are looking for an experienced and ambitious Country Manager to lead Fasset's operations and growth in Kenya. You will be the face of Fasset in-market, owning partnerships, regulatory relationships, community growth, and user acquisition to establish Fasset as the #1 stablecoin neobank in Kenya.
What you'll do
- Own Fasset's P&L, growth targets, and market strategy for Kenya.
- Build and manage relationships with local partners, merchants, and financial institutions.
- Lead in-market user acquisition, activation, and retention initiatives.
- Represent Fasset with regulators, government bodies, and industry associations in Kenya.
- Recruit, manage, and develop a local team including community ambassadors and BD staff.
- Provide market intelligence, competitive analysis, and localisation recommendations to HQ.
What you'll bring
Must have
- 5+ years of experience in a country/market lead role, ideally in fintech, payments, or financial services.
- Deep network and understanding of the Kenya financial, tech, or startup ecosystem.
- Track record of driving growth and managing cross-functional teams.
- Excellent communication and stakeholder management skills.
- Fluency in English; proficiency in local language(s) of Kenya strongly preferred.
Nice to have
- Experience with crypto, stablecoins, or digital assets.
- Established regulatory relationships in Kenya.
Not a 100% match? We'd still love to hear from you. We hire for potential and HEART, not a checklist, so apply if the mission excites you.
What we offer
- Ownership from day one. High-trust, high-ownership culture where you get room to act like an owner and the support to raise the bar.
- Competitive pay, benchmarked across our markets and reviewed as you grow.
- A real path forward through Grow with Fasset (#GwF), our L1–L7 progression framework with both IC and Manager tracks.
- Global exposure working alongside a team spread across seven markets, solving problems that matter for emerging economies.
- Learning and development support to keep growing your craft.
